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Be A Quitter
By Will Turner
Are you a quitter? Maybe, you should be. In his new book, The Dip, Seth Godin says that if you want to be the best, you have to be a quitter.
Seth makes a clear and compelling case that most people and most businesses never achieve greatness because they settle for mediocrity. They do enough to get by. But no one wants to buy from someone who just gets by. They want the best.
So how do you become the best? You have to know when to persevere and when to quit. You persevere to break through the barriers and obstacles that you will surely face if you want to be the best. And you quit those things that are distracting you and not moving you forward to be the best.
We all have lots of things that we do out of habit. Many of our old habits are not moving toward our ultimate goal. So analyze all the things you are doing and quit those things that really are not getting you where you want to go. The time you save can be put to better use in pursuit of being the best.
Will Turner is the Founder and President of Dancing Elephants Achievement Group, an international sales training and consulting company. Will is a sales expert with 25 years of sales, marketing and sales management experience. Will created the Sales Magnetism program and co-authored Six Secrets of Sales Magnets. He can be reached at or 804-254-4122.
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